HARRODS ROSE

A rose is a rose is a rose. The very word instantly summons images of this boldly beautiful, archetypal flower, long associated with love, romance, and desire. Across cultures, the rose has been revered not only for its symbolism, but for its lush, honeyed aroma, warm and inviting yet bright with natural sparkle. Steeped in myth and legend, the rose holds a particularly cherished place in Britain, where it has played a defining historical role and remains deeply woven into the national landscape.

Yet the beloved English rose has kindred expressions across the Atlantic. The rose is not only the national floral emblem of the United States, but also the official flower of New York State, growing freely in gardens and wild settings from Niagara Falls to the Hamptons. When downtown New York perfumery Bond No. 9 began creating its fourth fragrance in a single year for the iconic British luxury emporium Harrods, the rose emerged as the natural choice. What better way to honor a shared heritage than through scent?

While rose fragrances abound, Harrods Rose distinguishes itself as the first truly transatlantic rose composition. At its core is a white rose, a symbol of New World innocence, purity, loyalty, and fresh beginnings. As with all great rose scents, its character is defined by the company it keeps. The fragrance opens with a striking solo note of smooth, elegant white narcissus, a spring bloom that also evokes the earthy allure of freshly turned soil. At the heart lies a languid, creamy white rose, paired with a second warm and seductive floral, tuberose. This luminous white flower, native to the Americas and derived from the agave plant, lends depth, richness, and an unmistakably modern sensuality to the composition.