Subtle. Chic. Effortless. Timeless. Like a classic trench, crisp white jeans, or that favorite summer sandal you wear well into fall, Bond’s new family of versatile neutral lip colors is designed to complement everything and everyone. They flatter every skin tone, suit every mood, and elevate the everyday. Lightweight, second-skin coverage delivers luxurious, confident color in a single swipe. They are effortlessly elegant, just like the women who wear them.
Bond No. 9 has always celebrated the spirit, style, and individuality of New York and its most iconic neighborhoods. “At Bond, we have seasonal fragrances—from Sag Harbor to Shelter Island, Montauk and Jones Beach for the summer months. It's in that same spirit that we have created these lip colors,” says founder and president, Laurice Rahme. “Summer in the city is for walking and being outside, experiencing New York's most charming neighborhoods and parks,” says Rahme.
From Hudson Yards to the Highline, Gramercy Park to Greenwich Village, and Central Park to Madison Square Park, the six shades in The Neutrals family honor the city’s beloved neighborhoods and green spaces we most enjoy when the sun is out. On the shades themselves, Rahme notes, “Everything we're wearing now is lights—from our wardrobe to our lipstick.”
Made in New York with the uncompromising quality that defines Bond, each shade can be worn alone as a signature or combined to create a full wardrobe of staple neutrals. Bond No. 9 is proud to offer the most luxurious, high-performance lipstick formula, crafted from the finest ingredients and cutting-edge technology. “We call it a smart lipstick,” says Rahme. “It glides on in one stroke; it knows where to go, and it lasts. It is the true essence of what a modern lipstick should be.”
